James Serra

James works at Microsoft as a big data and data warehousing solution architect where he has been for most of the last nine years. He is a thought leader in the use and application of Big Data and advanced analytics, including data architectures such as the modern data warehouse, data lakehouse, data fabric, and data mesh. Previously he was an independent consultant working as a Data Warehouse/Business Intelligence architect and developer. He is a prior SQL Server MVP with over 35 years of IT experience. He is a popular blogger (JamesSerra.com) and speaker, having presented at dozens of major events including SQLBits, PASS Summit, Data Summit and the Enterprise Data World conference. He is the author of the book “Deciphering Data Architectures: Choosing Between a Modern Data Warehouse, Data Fabric, Data Lakehouse, and Data Mesh”.

Blogs

Advice I Like: Rewards from Work

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The greatest rewards come from working on something that nobody has words for. If...

Overcoming Challenges: Navigating Common Pitfalls in FinOps Adoption

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Working in DevOps, I’ve seen FinOps do amazing things for cloud cost control, but...

Why your data still can’t answer a simple question 

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Every organization I talk to has the same problem dressed up in different clothes....

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Forums

The day-to-day pressures of a DBA team, and how we can work smarter with automation and AI

By Terry Jago

Comments posted to this topic are about the item The day-to-day pressures of a...

Creating a Simple and Flexible Random Password Generator in SQL Server

By john.martin

Comments posted to this topic are about the item Creating a Simple and Flexible...

SQL Art, Part 3: Happy Easter Fun in SSMS

By Terry Jago

Comments posted to this topic are about the item SQL Art, Part 3: Happy...

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Question of the Day

Identities and Sequences IV

When thinking about the identity property and sequence objects, which of these can be used with numeric and decimal data types?

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