R Language

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Getting to know your customers better – cohort analysis and RFM segmentation in R

  • Article

It often pays to use a tool like R, in conjunction with a relational database, to quickly perform a range of analyses, and graphs, in order to ensure that you're answering the right question, to explore alternative hypotheses, or to provide insight into a problem. Feodor demonstrates how to quickly, and interactively, explore the ways that customers purchase goods and services using cohort analysis.

2015-07-06

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Question of the Day

Fixing the Error

On SQL Server 2025, I have a database that has this collation: SQL_Latin1_General_CP1_CI_AS. I decide I want to run this code:

SELECT UNISTR('*3041*308A*304C*3068 and good night', '*') AS 'A Classic';
I get this error:Msg 9844, Level 16, State 4, Line 24 The char/varchar input type uses an unsupported collation. Only a UTF8 collation is supported with char/varchar input type in UNISTR function.What is the easiest way to fix this error?

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