Udaya Veeramreddygari

Experienced software engineering leader with over two decades of proven expertise in architecting, developing, and managing enterprise-scale applications across automotive, retail, finance, and telecommunications domains. Specialized in implementing scalable, cloud-native systems using modern frameworks and architectural patterns, Databases, AWS, and GenAI technologies, leading global cross-functional teams to deliver high-performance, secure, cloud-native solutions aligned with business strategy. In his current role as Lead Software Engineer at Cox Automotive, he drives legacy system modernization, ML/AI integration, and generative AI enablement—boosting productivity, fostering automation, and orchestrating agent-driven workflows across the SDLC. Certified professional in AWS, Anthropic, Scrum, ITIL, and architecture

Beyond engineering, actively engaged with the technology community through global conference speaking, technical program committee memberships (ICoSEIT, BDAA), and peer reviews of conference papers, and serving as a judge for Globee® Awards and Business Intelligence Group. An active IEEE Senior member in producing research papers, also contributes scholarly articles on Data, Microservices, Event Driven architecture, Data, LLMs, GenAI, AI productivity, and sustainability across platforms like DZone, Dev.to, Medium, and Dataversity. Udaya brings a rare combination of deep technical expertise, leadership acumen, and thought leadership, enabling teams and organizations to navigate modern engineering challenges with clarity and innovation.

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Blogs

T-SQL Tuesday #202 SQL Server Outage You’ll Never Forget: A Roundup

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When I put together the invitation for T-SQL Tuesday #202, I wasn't sure what...

A Last Minute Trip to the EU

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My life has some crazy travel stretches for sure. Between speaking, office visits, customer...

Part 3 of 3: Tuning DiskANN — R, Alpha, L, Beam Width, Recall and Latency

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In Part 1, we saw how ‘Vamana’ represents vectors as nodes, connects them with...

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Server-Level Table sizes

By Artur Sanin

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ORDER BY alias

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Comments posted to this topic are about the item ORDER BY alias

Optional Parameter Plan Optimization in SQL Server 2025: Fixing the Kitchen-Sink Search Procedure

By vgupta

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Question of the Day

ORDER BY alias

There is a table tmp_tab: 

CREATE TABLE tmp_tab (
id int,
val int
);
INSERT INTO tmp_tab VALUES
(1, 1),
(2, NULL),
(3, 3),
(4, 4),
(5, 5);
You want to order the rows ids by the following expression: 
    ISNULL(val, id) + 1
Which of the following queries produces the expected ordering and why? (Select all correct)

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