I think this editorial should be entitled 'The Non-Microsoft Way'.
First I agree with another poster, is there a need for another .pdf, another search engine, another mp3 player, another 'fill in the blank when Microsoft feels threathened'?
I think Microsoft is the new IBM of the old, bloated and lost and I do agree that it is not concentrating on its core products. Those using heavily DTS packages have no real way of a simple upgrade to SSIS. The expectation for us DBAs to be forced Visual Studio down our throats.
I also agree with the comment that they use certain communities as beta testers, products that shouldn't be 'live' at all. We have Sharepoint Services 3.0 and what a nightmare from the database side, I mean storing things in blob format???
The world is changing and other players are in, sure Windows Media phone does most of the features of the iPhone and the so-called Google software for phones but what you are missing is that in the past users went to IT to ask what is a good PC, PDA, etc...now as the world gets more tech saavy the users get the product and demand IT dept to support it (especially Senior VPs).
In this fast pace connected world many non-IT techies want something elegant, easy, simple, fast and right now that is not Microsoft.