Thanks to all for the comments!
I agree that a person must be their own best advocate. However, pretending that's enough is foolish. All the other tools mentioned in my guest editorial have benefitted from an enormous amount of promotion by various members of the community. I see it every week. I'm hoping the old saying "build a better mousetrap, and the world will beat a path to your door" still has meaning.
There are several things I should have made clearer in my guest editorial and/or my series of articles about SQLFacts.
1) There's nothing to install. The tools are simply T-SQL code.
2) The tools do not modify anything. They just provide information (or generate T-SQL code).
3) The evaluation/testing would probably be limited to assuring yourself the provided information is complete and accurate.
4) The suite is not an all-or-nothing deal. You can use familiar tools where they suffice and use SQLFacts for its unique functionality (see my seventh article).
5) It's common to not realize you need a certain thing when it does not exist. Innovation is often about meeting needs that were previously unknown. The best features of SQLFacts came from needs identified through actual performance tuning work.
If you are planning to try SQLFacts, be sure to download the current version. I'm semi-retired, but SQLFacts continues to grow and improve.
Creator of SQLFacts, a free suite of tools for SQL Server database professionals.