It'll go the route every other new shiny thing in tech goes, I would imagine:
1) There'll be a proliferation of home-rolled cobbled together codes to perform big data gathering, storage, access, and analysis.
2) Some bright CS/Math Ph.D. student and/or prof will prove some basic theorems along these lines regarding efficiency, integrity, and the like.
3) The programming world will coalesce around that foundational work.
4) Frameworks will begin to appear based that work, resulting in standardization of the topic.
4a) There will be non-stop religious wars of the form "zomg dotnet suxxors for this! clearly *nix is the only reasonable platform to do this on!".
5) People will say it's no big deal, and start looking for the next new shiny thing.
6) Throughout the entire process, there will be a group that nay-sayers the entire investigation.