My apologies, Lowell and Armando. It's been a while since I read the entire entry for BCP comand options.

I use BCP quite often, and have run across this before. Other than using a back-slash, rather than a forward slash, the -r option should produce only a line feed. -r \r produces a carriage return, and -r \r produces a carriage return / line feed combination.

If you find that I'm in error, please let me (and future reader) know.