For those testing SQL Server 2025 before it officially releases, Microsoft has made the first release candidate available. There’s a lengthy article on all the new features that are included in this release version.
If you’re looking to go straight to the download, there’s a form you’ll have to fill out first, which will let you download a small .EXE. the .EXE allows you to install/download the media. For instance, if you’re like me and you want the .CAB or .ISO to automate deployments to multiple servers, you have that option by running the .EXE.