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Be Pithy

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I'm tech editing a book, working late as usual, football game on and kids in bed. As I was going through the book, there was a quick sentence:

Be Pithy.

I gathered the meaning from the context, but decided I should look it up. Despite being a writer, I don't have a great vocabulary, but I do have a shortcut to Dictionary.com. It means be brief and forceful in your expression. A good idea when dealing with management and pitching an idea or arguing a point. You often don't get a lot of time to work with a manager on your one little project.  

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