It's a tablix on the outside (for the years) with a matrix inside (for the Totals by month for a single year). Because several years are in the outer tablix, there's a corresponding matrix for each value.
Here are the steps I followed to make it happen:
1. Create a report with a dataset of rental Years.
2. Add a tablix to the report surface.
3. remove all but one column.
4. remove the header cell.
5. Drop the RentalYear field into the tablix cell. (there's only one.)
6. Insert a row inside the group and below.
7. Click on the new empty cell (the bottom one).
8. Insert Subreport.
9. Subreport properties: use the Matrix report as the subreport.
10. Click parameters, add. prmCalendarYear = [RentalYear]
RUN.