• We’ll need better definitions.

    What can you tell us about the source table? Can you provide DDL and DML?

    “Send to Report Builder” – do you mean populate another table for Report Builder to use as a source? Or perhaps use the output from the stored procedure?

    “Write the query the simplest way. If through testing it becomes clear that the performance is inadequate, consider alternative query forms.” - Gail Shaw

    For fast, accurate and documented assistance in answering your questions, please read this article.
    Understanding and using APPLY, (I) and (II) Paul White
    Hidden RBAR: Triangular Joins / The "Numbers" or "Tally" Table: What it is and how it replaces a loop Jeff Moden