Maybe something in between, like "Building Your [Market Presence/Marketability/Market Profile/Marketable Brand]", suggesting to build your brand will make you a top-tier job candidate. For some reason, the noun "market" is stuck in my head. Between the two choices offered earlier, I think I prefer "Learning to Market Yourself".
Then again, I could be splitting hairs here; the abstract tells the story well. People will probably click through regardless of which one you choose.