Unfortunately, for me GTJD has come to mean "work yourself to death to meet that deadline". I have worked at a couple of companies where this phrase has taken a negative connotation because it seems to pop up when there is an extremely aggressive deadline. I agree with Stephanie's list that it should mean item 4. However, it seems that due to poor estimates and even poorer communication across groups, it keeps meaning "work until it is done with some reasonable quality, not until it is perfect and something that you are proud of". Basically, get it out the door by the deadline regardless of what else is on your plate and cross your fingers that it works as expected...