I look at articles like this and must admit I think the author is somewhat full of it. I just wish I had the experience to really assess the NoSQL technologies and how they operate. @david-2 Poole I think you are approaching what he says fairly reasonably - I've tackled the issues on most points in SQL Server and not had too much of a nightmare. Guess my data has just not been big enough *shrug*

Admittedly search is terrible in SQL Server. I've sidestepped that often (not tried 2012 facilities as of yet). But product cataloguing? There's plenty of adequate approaches - from the canonical Celko to my own simpler version(s). High frequency trading, well, I've not been there.