Not exactly my code but it is a set up like this

DECLARE @dh UNIQUEIDENTIFIER;

BEGIN DIALOG CONVERSATION @dh

FROM SERVICE [Initiator]

TO SERVICE N‘Target’;

SEND ON CONVERSATION @dh;

END CONVERSATION @dh;

wrapped in a cursor. It is basically identical to the above.

http://rusanu.com/2006/04/06/fire-and-forget-good-for-the-military-but-not-for-service-broker-conversations/