• DECLARE @StartDate_Time DATETIME, @EndDate_Time DATETIME

    SELECT @StartDate_Time = CONVERT(DATETIME,'06/06/2012',103), @EndDate_Time = CONVERT(DATETIME,'07/06/2012',103)

    SELECT @StartDate_Time, @EndDate_Time

    SELECT

    x.ProperStartDateTime,

    d.*

    FROM SLADB.dbo.ProdDataTB d

    CROSS APPLY (

    SELECT

    [Year] = RIGHT(d.StartDate_Time,4),

    x.MonthNum,

    [Day] = SUBSTRING(d.StartDate_Time,9,2),

    [Time] = SUBSTRING(d.StartDate_Time,12,8)

    FROM (VALUES ('01','Jan'),('02','Feb'),('03','Mar'),('04','Apr'),('05','May'),('06','Jun'),

    ('07','Jul'),('08','Aug'),('09','Sep'),('10','Oct'),('11','Nov'),('12','Dec')) x (MonthNum, MonthName)

    WHERE MonthName = SUBSTRING(d.StartDate_Time,5,3)

    ) p

    CROSS APPLY (SELECT ProperStartDateTime = CONVERT(DATETIME,p.[Year]+'-'+p.MonthNum+'-'+p.[Day]+' '+p.[Time],120)) x

    WHERE d.MachineName = 'APS01'

    AND x.ProperStartDateTime >= @StartDate_Time AND x.ProperStartDateTime < @EndDate_Time

    “Write the query the simplest way. If through testing it becomes clear that the performance is inadequate, consider alternative query forms.” - Gail Shaw

    For fast, accurate and documented assistance in answering your questions, please read this article.
    Understanding and using APPLY, (I) and (II) Paul White
    Hidden RBAR: Triangular Joins / The "Numbers" or "Tally" Table: What it is and how it replaces a loop Jeff Moden