Problems displaying this newsletter? View online.
Database Weekly
The Complete Weekly Roundup of SQL Server News by SQLServerCentral.com
Hand-picked content to sharpen your professional edge
Editorial
 

Optimism Without Illusion or Why AI Needs Blunt Technologists

There is a temptation, especially in technology, to mistake momentum for maturity.

Dario Amodei’s The Adolescence of Technology”  frames this moment in AI perfectly. We are not at the end of the story, nor at the beginning. We are in the awkward, volatile middle, while it’s a phase marked by enormous capability, it’s also marked by uneven judgment, and an uncomfortable gap between power and wisdom.

As technologists, this is where our responsibility becomes clearest.

Acceleration Isn’t New but the Slope Hurts

I’ve been writing about databases and data platforms long enough to remember when SQL itself was considered a limiting factor. Joins were expensive and indexes were misunderstood while storage was precious. We argued endlessly about normalization versus performance, about what could be done versus what should be done.

Over time, those limitations disappeared and not because we stopped caring, but because we built better abstractions, better engines, and better discipline. What once required heroic effort simply became routine.  As many know, see patterns and AI is following that same pattern, but on a dramatically steeper curve.

The jump from rule-based systems to statistical learning to foundation models did not take decades but a few years. The acceleration is not just technical; it’s cultural. The time between “this is impossible” and “this is everywhere” has completely collapsed.  That compression is why bluntness matters now more than ever.

Marketing Has No Place in Moral Decisions

One of the most dangerous trends around AI is not the technology itself, but the language surrounding it.

  • Disruption
  • Revolution
  • Unlocking value
  • Monetizing intelligence

These phrases are not new or neutral. They come from marketing buzz words and flatten nuance, as well as obscure tradeoffs. Where ARR and end of quarter numbers mean everything they encourage people to confuse revenue potential with societal benefit. As technologists, we should be allergic to this and yes, I’ve heard how we’re all in sales, but I’m going to hold the line here and say “full stop”.

AI’s value cannot be measured only in profit. If we frame it that way, we will build systems optimized for extraction rather than contribution. History has shown us repeatedly what happens when powerful tools are guided primarily by market incentives without ethical ballast.

Capitalism is not inherently evil, but it is a blunt instrument. Left unchecked, it optimizes for scale, dominance, and speed. AI, when paired exclusively with those incentives, risks amplifying exactly the behaviors we already struggle to control.

Intention Is the Hidden Multiplier

We talk endlessly about models, parameters, and compute, yet we rarely speak about intentions, even though it may be the most important variable of all.  AI reflects the goals we set for it.  Goals, when partnered with intention decides the outcome if we aim AI at:

  • efficiency alone, we will get systems that discard context and humanity.
  • power, we will get systems that centralize control.
  • revenue above all else, we will get systems that quietly externalize harm.

One of my fundamental values, no matter if it is in technology or in life, is simple:

Do no harm.

That principle cannot be bolted on later. It must be embedded in design at the time of technological conception. And yes, it must sometimes slow us down.  Optimization without restraint is how destabilization happens.

Real Risk Is Misguided Success

The most sobering possibility is not that AI fails but that it succeeds in the wrong direction.  IT may end up a system that:

  • generates enormous profit while eroding trust.
  • automates decision-making while absolving humans of accountability.
  • concentrates knowledge and power while claiming neutrality.

These outcomes won’t come from malicious intent alone. They will come from misguided priorities and from confusing growth with goodness, adoption with alignment.  We’ve seen this movie before in smaller forms: social platforms optimized for engagement, algorithms tuned for outrage, systems that technically worked while socially unraveling their environments.

AI simply raises the stakes.

Optimism, Grounded in Responsibility

Despite all of this, I remain deeply optimistic.  Not because AI is magical, and it is magical, but because technologists still have agency.  We are not passive observers of this acceleration. We are its stewards. The choices we make about transparency, governance, deployment, and limitation matter just as much as the models we train.

The most important thing to take away from this is that optimism does not mean blind faith. It means believing we can do better and refusing to hide behind euphemisms when we fall short.  It means that our AI is backed by governance and policy from the beginning so to ensure that we understand the guardrails that help when intentions go awry.  As Amodei stated, the adolescence of technology is a dangerous phase precisely because it feels unstoppable. But adolescence is also when values are formed, challenged, and tested.

AI will reflect who we are and not just who we market ourselves to be.

The question is whether we are brave enough to be honest about that, and disciplined enough to build systems that serve more than balance sheets.

 

dbakevlar

Join the debate, and respond to the editorial on the forums

 
The Weekly News
All the headlines and interesting SQL Server information that we've collected over the past week, and sometimes even a few repeats if we think they fit.
Vendors/3rd Party Products

Why test data management is becoming increasingly important to senior IT leaders

We recently sat down with James Phillips, Senior IT Leader, to talk about test data management (TDM) and the growing attention it’s getting from the senior IT leaders. It’s been prompted by the recognition that provisioning test and development environments with realistic production-like data improves the quality of code being developed, reduces errors, and deliver new features to customers faster.

Mastering AI Prompts: How to Get the Best Out of SQL Prompt AI

Most frustrations with AI tools stem from unclear prompts. This article uses realistic SQL examples to show how to get more predictable, useful results with SQL Prompt AI in day-to-day work, from writing reporting queries to improving the performance of existing SQL.

AI/Machine Learning/Cognitive Services

A tale of one-off, coding agents and the shortest path to victory

From Ayende @ Rahien

I needed to export all the messages from one of ou...

Measuring What Matters in the Age of AI Agents

From O'Reilly Radar - Insight

This post first appeared on Mike Amundsen’s Sign...

AI Data Guardrails: Teaching Machines Where Not to Touch the Knobs

From Sherpa of Data

Because “move fast and break things” sounds a ...

Administration of SQL Server

Local Admin and SQL Server

From Curated SQL

Rebecca Lewis follows Betteridge’s Law of Headli...

Full-Text Word Breaking in SQL Server

From Curated SQL

Greg Low shows off a bit of functionality in SQL S...

Azure Says Yes. SQL Server Says No.

From SQLFingers

Azure IAM says you're a Contributor. SSMS says thi...

Azure SQL

SQL vs Azure Permissions

From Curated SQL

Rebecca Lewis continues a series on how Azure perm...

DMO/SMO/Powershell

Building an Ubuntu VM from Powershell Script

From Curated SQL

Vlad Drumea has a script: Click through for the sc...

Data Mining / Data Analysis

NYC Open Data R Package

From Curated SQL

Antoine Soetewey announces a package: I am pleased...

Database Design, Theory and Development

Columnstore Storage Structures

From Curated SQL

Hugo Kornelis continues a series on storage struct...

HA/DR/Always On/Clustering

SIDs and Distributed Availability Groups

From Curated SQL

Evan Corbett troubleshoots an issue: After buildin...

Microsoft Fabric ( Azure Synapse Analytics, OneLake, ADLS, Data Science)

Excel Pivot Table Performance Improvement Connecting to Semantic Models

From Curated SQL

Chris Webb has some good news: Some good news: an ...

Don't Believe the Documentation - Coding against the Microsoft Fabric API with PowerShell

From SQL DBA with A Beard

Introduction Firstly, an apology to my friends (es...

Microsoft Resources

Common Misconceptions About Microsoft Certification Exams

Greg Low has taken a lot of Microsoft exams over the years, and has also spent a lot of time writing them for Microsoft providers. In this article, he covers the most common misconceptions people have about the exams.

Oracle/MySQL/other RDBMS

Akhil Reddy Banappagari: Null and Empty String in Oracle vs SQL Server vs PostgreSQL

From Planet Postgres

When you are planning database migrations to Postg...

TO_CHAR() in Oracle vs Postgres

From Curated SQL

Deepak Mahto diagnoses a tricky difference in beha...

Dealing with NULL and Empty String in Multiple RDBMS Platforms

From Curated SQL

Akhil Reddy Banappagari compares three popular pla...

Performance Tuning SQL Server

SQL Server Performance Office Hours Episode 46

From Erik Darling Data

SQL Server Performance Office Hours Episode 46 The...

SQL Server Diagnostic Information Queries for February 2026

From Glenn Berry

Introduction These are my SQL Server Diagnostic In...

Query Store Hint and Plan Guide Annoyances in SQL Server

From Erik Darling Data

Query Store Hint and Plan Guide Annoyances in SQL ...

More LOBs, More Locks (in SQL Server)

From Erik Darling Data

More LOBs, More Locks (in SQL Server) Video Summar...

Implementing the OPTICS Clustering Algorithm in SQL Server

From Curated SQL

Sebastiao Pereira implements an algorithm: Orderin...

NOWAIT Hints and Annoyances with Query Store Hints and Plan Guides

From Curated SQL

Erik Darling performs a rather late Airing of Grie...

PostgreSQL

Umair Shahid: PostgreSQL Materialized Views: When Caching Your Query Results Makes Sense (And When It Doesn’t)

From Planet Postgres

The Pain and the Real Constraint Your da...

Robins Tharakan: The "Skip Scan" You Already Had Before v18

From Planet Postgres

PostgreSQL 18 introduces native "Skip Scan" for mu...

Jeremy Schneider: Postgres client_connection_check_interval

From Planet Postgres

Saw this post on LinkedIn yesterday: I also somehow missed this setting for years. And it’s crazy timing, because it’s right after I published a blog...

PowerPivot/PowerQuery/PowerBI

The Challenge of Many-to-Many Relationships in Power BI

From Curated SQL

Ben Richardson explains a common anti-pattern in P...

SQL Server News

SQL Server 2016 Ends in July. Here's What Will Break.

From SQLFingers

SQL Server 2016 goes end of life on July 14, 2026....

SQL Server on Linux

Running SQL Server 2025 on Ubuntu 24.04

From Curated SQL

Vlad Drumea installs SQL Server: Previously I’ve...

Security News and Issues

Securing Your Databases in 2026: Best Practices for the Evolving Threat Landscape

In 2026, your approach to both applications and databases must be focused on practical and technical real-world operations and use cases rather than just hype. If not, you’re heading for trouble as threat actors are becoming more sophisticated and the threat landscape changes all the time, too.

T-SQL and Query Languages

10 T-SQL One-Liners You'll Use Every Day

From SQLFingers

Every DBA has a mental toolbox of go-to queries. Some took years to learn. Some were stumbled upon by chance while working a 2am outage. Today I am sharing...

 
RSS FeedTwitter
This email has been sent to {email}. To be removed from this list, please click here. If you have any problems leaving the list, please contact the webmaster@sqlservercentral.com. This newsletter was sent to you because you signed up at SQLServerCentral.com. Note: This is not the SQLServerCentral.com daily newsletter list, and unsubscribing to this newsletter will not stop you receiving the SQL Server Central daily newsletters. If you want to be removed from that list, you can follow the instructions on the daily newsletter.
©2019 Redgate Software Ltd, Newnham House, Cambridge Business Park, Cambridge, CB4 0WZ, United Kingdom. All rights reserved.
webmaster@sqlservercentral.com

 

- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -