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James Serra's Blog

James is a big data and data warehousing technology specialist at Microsoft. He is a thought leader in the use and application of Big Data technologies, including MPP solutions involving hybrid technologies of relational data, Hadoop, and private and public cloud. Previously he was an independent consultant working as a Data Warehouse/Business Intelligence architect and developer. He is a prior SQL Server MVP with over 30 years of IT experience. James is a popular blogger (JamesSerra.com) and speaker, having presented at dozens of PASS events including the PASS Business Analytics conference and the PASS Summit. He is the author of the book “Reporting with Microsoft SQL Server 2012”. He received a Bachelor of Science degree in Computer Engineering from the University of Nevada-Las Vegas.

Archives: February 2018

My latest presentations

I frequently present at user groups, and always try to create a brand new presentation to keep things interesting.  We all know technology changes so quickly so there is no shortage of topics!  There is a list of all my presentations with slide decks.  Here are the new presentations I… Read more

3 comments, 594 reads

Posted in James Serra's Blog on 26 February 2018

My latest presentations

I frequently present at user groups, and always try to create a brand new presentation to keep things interesting.  We all know technology changes so quickly so there is no shortage of topics!  There is a list of all my presentations with slide decks.  Here are the new presentations I… Read more

3 comments, 50 reads

Posted in James Serra's Blog on 26 February 2018

Azure Data Architecture Guide (ADAG)

The Azure Data Architecture Guide has just been released!  Check it out: http://aka.ms/ADAG

Think of it as a menu or syllabus for data professionals.  What service should you use, why, and when would you use it.  I had a small involvement in its creation, but there were a large number… Read more

1 comments, 46 reads

Posted in James Serra's Blog on 15 February 2018

Azure Data Architecture Guide (ADAG)

The Azure Data Architecture Guide has just been released!  Check it out: http://aka.ms/ADAG

Think of it as a menu or syllabus for data professionals.  What service should you use, why, and when would you use it.  I had a small involvement in its creation, but there were a large number… Read more

1 comments, 972 reads

Posted in James Serra's Blog on 15 February 2018

Conversations with Data Warehouse Experts – Podcast

In this podcast I talk with Mike Rabinovici of Dimodelo Solutions about data being the new currency, the importance of showing customers the art of the possible, and last but not least my go to TV show.  Click here to listen.  Also check out the podcasts of other data… Read more

2 comments, 445 reads

Posted in James Serra's Blog on 6 February 2018

Conversations with Data Warehouse Experts – Podcast

In this podcast I talk with Mike Rabinovici of Dimodelo Solutions about data being the new currency, the importance of showing customers the art of the possible, and last but not least my go to TV show.  Click here to listen.  Also check out the podcasts of other data… Read more

2 comments, 20 reads

Posted in James Serra's Blog on 6 February 2018

Data Virtualization vs. Data Movement

I have blogged about Data Virtualization vs Data Warehouse and wanted to blog on a similar topic: Data Virtualization vs. Data Movement.

Data virtualization integrates data from disparate sources, locations and formats, without replicating or moving the data, to create a single “virtual” data layer that delivers unified data services… Read more

2 comments, 21 reads

Posted in James Serra's Blog on 2 February 2018

Data Virtualization vs. Data Movement

I have blogged about Data Virtualization vs Data Warehouse and wanted to blog on a similar topic: Data Virtualization vs. Data Movement.

Data virtualization integrates data from disparate sources, locations and formats, without replicating or moving the data, to create a single “virtual” data layer that delivers unified data services… Read more

2 comments, 1,241 reads

Posted in James Serra's Blog on 2 February 2018