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SQLAndy

I'm Andy Warren, currently a SQL Server trainer with End to End Training. Over the past few years I've been a developer, DBA, and IT Director. I was one of the original founders of SQLServerCentral.com and helped grow that community from zero to about 300k members before deciding to move on to other ventures.

SQLSaturday Orlando Marketing Plan-Part 47

Notes:

  • We sent out a final you haven’t paid for lunch reminder on Wed, asked for a reply if they were planning to bring their own. 20 or so are, so far. We don’t mind that they do of course, but it’s really valuable information because it’s another block of…

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0 comments, 98 reads

Posted in SQLAndy on 25 September 2014

SQLSaturday Orlando Marketing Plan-Part 46

Registration count after some cancellations now at 577, way above my goal of 500. We’ve decided not to spend on LinkedIn this week, our numbers are good and we’re not thinking it would drive a lot. Tough call. I’d like to find out, but agree it’s money we can spend… Read more

0 comments, 106 reads

Posted in SQLAndy on 24 September 2014

Why I’m Only Casting One Vote This Year in the PASS Election

First, a reminder/disclaimer that I am serving on the PASS NomCom this year. The four candidates in the election are all qualified, I have no debate with that. I’ve waited until the slate was posted to make any public comment about the election. None of my comments here are based… Read more

10 comments, 5,840 reads

Posted in SQLAndy on 23 September 2014

Launching PASSWatch

I’ve wanted to do this for a while, decided to make the time commitment and see what happens. See the first post about it at http://passwatch.org/.

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1 comments, 159 reads

Posted in SQLAndy on 22 September 2014

SQLSaturday Orlando Marketing Plan-Part 45

It’s Saturday a week out and I’m trying to finish up messages for the week. A lot to send this week. Monday messages to the registered and not-registered list, one more lunch reminder, three sponsor email blasts, a big Friday reminder with lots of notes, and a Saturday morning “don’t… Read more

0 comments, 120 reads

Posted in SQLAndy on 20 September 2014

The Student To IT Pro Seminar We’re Doing at SQLSaturday Orlando

Ever since SQLSaturday #1 our venue has been Seminole State College (Seminole Community College back then), provided graciously and perhaps more importantly, at no charge. Finding a venue is a big deal when it comes to planning an event and finding one that’s free, that’s harder! Putting a bunch of… Read more

0 comments, 162 reads

Posted in SQLAndy on 19 September 2014

SQLSaturday Orlando Marketing Plan-Part 44

More notes:

  • Registration at 520. Not as big a bump this week as we expected, probably due to the message going out to the unregistered list Tuesday late afternoon, but equally possibly that we’re reached the ones that plan to go. I’m tempted to email again this week, but I…

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0 comments, 132 reads

Posted in SQLAndy on 18 September 2014

Why I Support PASS & Why I Criticize PASS

A friend recently asked me about my involvement with PASS, and that lead to the two questions in the title. Why do I support PASS? Why do I criticize PASS? And there is one more that goes with it, do I balance criticism with praise? Interesting stuff.

First, for those… Read more

10 comments, 297 reads

Posted in SQLAndy on 17 September 2014

SQLSaturday Orlando Marketing Plan-Part 43

  • I’ve got most of the messages up through Sep 27th drafted. Still need to tweak a couple, but close to done.
  • Two messages going out tomorrow, one to the registered list and one to the – wait, yes – the unregistered list, then one on Wed for a call for…

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0 comments, 105 reads

Posted in SQLAndy on 16 September 2014

Thoughts On the NomCom Process

We’ve just wrapped up the interviews and I wanted to jot down a few thoughts on what I’ve seen from using the process that we have today:

  • The time requirement for the NomCom members seems reasonable
  • We still have a lot of work on explaining the “why” of the tasks…

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0 comments, 121 reads

Posted in SQLAndy on 15 September 2014

SQLSaturday Orlando Marketing Plan-Part 42

  • Reg count at 479. Looking very good for hitting 500!
  • First sponsor sent out a geo-targeted message for us, another one working on it, more to go. We wrote a ‘suggested’ message to decrease the friction. First vendor even sent back open rates on the email!
  • Karla/Shawn dropped in at…

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0 comments, 206 reads

Posted in SQLAndy on 12 September 2014

SQLSaturday Orlando Marketing Plan-Part 41

Ah, an interesting week for registrations. We’ve jumped to 426 registered, making my goal of 500 doable. The jump is in part due to timing, in part due to only having mailed to the “already registered” list only last week (a goof on my part). This week we’ll have two… Read more

0 comments, 129 reads

Posted in SQLAndy on 8 September 2014

SSC Editorial-Titles Matter – Part 2

I wrote Titles Matter – Part 2 based on lessons learned the hard way not long ago. Titles matter because they help the rest of the team understand where you fit in. Titles are the ultimate elevator pitch – this is what I do. I was pleased to see one… Read more

0 comments, 157 reads

Posted in SQLAndy on 5 September 2014

SQLSaturday Orlando Marketing Plan-Part 40

Last week we were at 332, this morning at about the same time we’re at 356. Not bad for a week that included Labor Day. Chart makes it look a little worse than it is, it shows the actual against the goal for the next report period.

 

 

Here’s… Read more

0 comments, 152 reads

Posted in SQLAndy on 2 September 2014

SQLSaturday Orlando Marketing Plan-Part 39

Registration is 332 as of 8 am on August 26. We added a whopping 40 registrations last week – a very good week! Our standard Tuesday email will go out about 10 am this morning with topics on MVP’s in attendance and lunch. On Friday we’ll have our first “special”… Read more

0 comments, 169 reads

Posted in SQLAndy on 26 August 2014

SQLSaturday Orlando Marketing Plan-Part 38

I just checked in again on our LinkedIn campaign, had a couple days with good impression counts. We can still only tie 1 registration to all of the LinkedIn effort so far. Keep going, or ? I think I’m going to see if I can change the URL to a… Read more

0 comments, 146 reads

Posted in SQLAndy on 22 August 2014

Odds and Ends To Think About

Got this in morning email from Khan Academy. Not sure if I agree that we all can learn anything, but I love the video anyway because the best lesson to learn is that learning takes time, effort, and stumbles. I watch my own kids struggle with this, and think how… Read more

0 comments, 157 reads

Posted in SQLAndy on 22 August 2014

Notes on the August 19, 2014 Pinellas SQL Group Meeting

  • Busy week, should have blogged about it before the event
  • Did a remote presentation on securing credit card data
  • First time using Lync for remote, not hard to use, but not good to try 10 minutes before hand either (my fault)
  • Camera in the room was nice, had a sense…

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0 comments, 183 reads

Posted in SQLAndy on 21 August 2014

Reviewing the PASS 2015 Budget

I just spent a few minutes reviewing the 2015 PASS budget, things that I noticed:

  • Anticipating a change in revenue of 1.1 million. That seems…optimistic
  • IT spend is now $550k, up $150k over 2014. Probably good, but what are we doing with that? Ah, the budget doesn’t say
  • Chapter…

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0 comments, 159 reads

Posted in SQLAndy on 21 August 2014

SQLSaturday Orlando Marketing Plan-Part 37

I’m continuing to experiment with the messaging. Without A/B testing (and maybe even with, given the small list size) it’s hard to know what works, or doesn’t. If nothing else we’ll poll on it post event. I have some guidelines:

  • Message every Tuesday. If they read them all good,…

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0 comments, 123 reads

Posted in SQLAndy on 20 August 2014

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