Click here to monitor SSC
SQLServerCentral is supported by Red Gate Software Ltd.
 
Log in  ::  Register  ::  Not logged in
 
 
 

SQLAndy

I'm Andy Warren, currently a SQL Server trainer with End to End Training. Over the past few years I've been a developer, DBA, and IT Director. I was one of the original founders of SQLServerCentral.com and helped grow that community from zero to about 300k members before deciding to move on to other ventures.

Archives: August 2014

SQLSaturday Orlando Marketing Plan-Part 39

Registration is 332 as of 8 am on August 26. We added a whopping 40 registrations last week – a very good week! Our standard Tuesday email will go out about 10 am this morning with topics on MVP’s in attendance and lunch. On Friday we’ll have our first “special”… Read more

0 comments, 185 reads

Posted in SQLAndy on 26 August 2014

SQLSaturday Orlando Marketing Plan-Part 38

I just checked in again on our LinkedIn campaign, had a couple days with good impression counts. We can still only tie 1 registration to all of the LinkedIn effort so far. Keep going, or ? I think I’m going to see if I can change the URL to a… Read more

0 comments, 154 reads

Posted in SQLAndy on 22 August 2014

Odds and Ends To Think About

Got this in morning email from Khan Academy. Not sure if I agree that we all can learn anything, but I love the video anyway because the best lesson to learn is that learning takes time, effort, and stumbles. I watch my own kids struggle with this, and think how… Read more

0 comments, 166 reads

Posted in SQLAndy on 22 August 2014

Notes on the August 19, 2014 Pinellas SQL Group Meeting

  • Busy week, should have blogged about it before the event
  • Did a remote presentation on securing credit card data
  • First time using Lync for remote, not hard to use, but not good to try 10 minutes before hand either (my fault)
  • Camera in the room was nice, had a sense…

Read more

0 comments, 190 reads

Posted in SQLAndy on 21 August 2014

Reviewing the PASS 2015 Budget

I just spent a few minutes reviewing the 2015 PASS budget, things that I noticed:

  • Anticipating a change in revenue of 1.1 million. That seems…optimistic
  • IT spend is now $550k, up $150k over 2014. Probably good, but what are we doing with that? Ah, the budget doesn’t say
  • Chapter…

Read more

0 comments, 165 reads

Posted in SQLAndy on 21 August 2014

SQLSaturday Orlando Marketing Plan-Part 37

I’m continuing to experiment with the messaging. Without A/B testing (and maybe even with, given the small list size) it’s hard to know what works, or doesn’t. If nothing else we’ll poll on it post event. I have some guidelines:

  • Message every Tuesday. If they read them all good,…

Read more

0 comments, 129 reads

Posted in SQLAndy on 20 August 2014

Being a Volunteer Leader Is Hard

I’ve been thinking about this topic for a few weeks, maybe longer. It’s based on the three years I served on the PASS Board, and observations of others who served before during, and after that time. I’m trying to look at behaviors and patterns, not people and personalities, though surely… Read more

0 comments, 185 reads

Posted in SQLAndy on 20 August 2014

The End of The Professional Association Of SQL Server? It Should Be More Than Just An Acronym

I read with a bit of despair this post by Denise McInerney this morning. Going forward, it’s just “PASS”. Somehow we’ve transitioned to being a data organization, which I think means big data, Power Query, Sharepoint, Excel, and everything else.  I always thought the SQL Server community was plenty big… Read more

6 comments, 370 reads

Posted in SQLAndy on 20 August 2014

Joint oPASS/MagicPASS Meeting Scheduled for October 15, 2014- Featuring Mark Souza In Person!

Big news for us in Orlando! On October 15th Mark Souza, General Manager – Data Platform Group at Microsoft, is going to speak to a joint oPASS/MagicPASS chapter meeting. Just having a joint meeting is a big deal, but having Mark as the speaker – hard to believe! The… Read more

0 comments, 143 reads

Posted in SQLAndy on 19 August 2014

SQLSaturday Orlando Marketing Plan-Part 36

Just checked in on my LinkedIn campaign. This is the one that uses job titles. Not a ton of impressions, but I can live with that at this level of targeting. Going to send this off to the team, we might run this longer given the low weekly spend.

Tomorrow… Read more

0 comments, 148 reads

Posted in SQLAndy on 18 August 2014

SQLSaturday Orlando Marketing Plan-Part 35

Quick update on registrations. We’re at 287 as of noon on August 15th, not bad. The blue part of the line is Kendal’s forecast. Realistic maybe, but I’m still working on getting to 500!

 

Read more

0 comments, 156 reads

Posted in SQLAndy on 15 August 2014

Notes From the August 14, 2014 ONETUG Meeting

  • ONETUG team graciously gave me time at the beginning of the meeting to talk about the upcoming SQLSaturday Orlando
  • Asked them to attend – I think people like to be asked, and we really do want them to attend!
  • Mentioned our paid seminars
  • Asked them to mention the event to…

Read more

0 comments, 169 reads

Posted in SQLAndy on 15 August 2014

SQLSaturday Orlando Marketing Plan-Part 34

Tuesday we sent our metronomic email of the week. No huge call to action this week. My schedule called for a BI focus and I struggled to write it, so I changed to something I could write! We added in the reminder about oPASS/MagicPASS meetings, trying to reinforce the SQLSaturday… Read more

0 comments, 214 reads

Posted in SQLAndy on 14 August 2014

Tableau Conference Is Bigger Than PASS Summit

I was reading http://paultebraak.wordpress.com/2014/08/11/the-wisdom-of-the-tableau-crowd/ and, no disrespect intended at all to the Tableau universe,  I was astounded to see that the Tableau Conference is bigger than the PASS Summit. Both are in Seattle (different dates), and the prices look to be similar ($1495 is the number I saw… Read more

2 comments, 138 reads

Posted in SQLAndy on 13 August 2014

Building The SQLSaturday Orlando Marketing Plan-Part 33

More notes, hopefully not repeating any from previous posts!

  • Karla has used the chart showing registration growth as a way to reinforce to sponsors that we’re on track for solid attendance. I suspect it also carries with it the impression that we’re engaged in trying to drive the number up,…

Read more

0 comments, 126 reads

Posted in SQLAndy on 11 August 2014

Building The SQLSaturday Orlando Marketing Plan-Part 32

I just paused our first LinkedIn campaign, the one that was based on a functional area of IT in the Orlando area. We had one registration that had “LinkedIn” as the source, so we’ll say we converted 1 click to a registration for certain, possibly a few more.  If all… Read more

0 comments, 139 reads

Posted in SQLAndy on 11 August 2014

SSC Editorial: Titles Matter

Few things have more impact on our career than job titles. The job titles we’ve held tell future employers a lot about us, and job titles on positions we’re considering are the first visual filter we apply. Titles are the most abbreviated way there is of saying “I do this”… Read more

0 comments, 158 reads

Posted in SQLAndy on 8 August 2014

Building The SQLSaturday Marketing Plan-Part 31

  • No viewed on LinkedIn yesterday. Increased the bid to $5 and now seeing views. Not sure it correlates, but probably. We’re up to two clicks now! I also added two ad variations that haven’t been approved yet. (chart below)
  • The image with “Dimensional Modeling Seminar” went as our “email of…

Read more

0 comments, 252 reads

Posted in SQLAndy on 5 August 2014

Building The SQLSaturday Orlando Marketing Plan–Part 30

First, a quick update on the LinkedIn advetising campaign. One click so far, no registrations. More views than I expected for a Sunday.

 

 

I drafted the next message to be emailed out this weekend and sent out for feedback. Good feedback on the first draft, made those changes… Read more

0 comments, 205 reads

Posted in SQLAndy on 4 August 2014

Older posts