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I'm Andy Warren, currently a SQL Server trainer with End to End Training. Over the past few years I've been a developer, DBA, and IT Director. I was one of the original founders of and helped grow that community from zero to about 300k members before deciding to move on to other ventures.

Reporting on TechEd

Last week I blogged about attending TechEd 2010 on a press pass, and since then I’ve been trying to come up with a strategy for the event. Here’s what I have so far to write about:

  • Details of local travel. Airport, train/bus/taxi system, costs. Good to have for ‘next’ time.
  • Keynotes. This is usually when big news is announced, so I’ll be paying attention for things of interest to SQL people.
  • Differences from PASS Summit. Pay attention to logistics, look for ways they encourage networking, when should someone go to Teched vs Summit?
  • Presentations. I’ll probably go beyond just SQL, but I’m going to look for presentations by people I don’t know well, and see if I can do some interviews – get the story behind the presentation, how they practiced, etc.
  • Press people. Curious to see who I can meet and more importantly, what I can learn, so I’ll be trying to read what they write about TechEd and see if any lessons to be learned there
  • Interviews. No idea yet who will be available, so that’s limiting my ability to prepare questions, hopefully more info on that prior to the event. Regardless it will be a chance to leverage some of the interviewing lessons from Law & Order: Criminal Intent!

I’m going to focus on writing, following along on Twitter to see what seems to be hot and current, and maybe do a few photos and video each day. That’s mainly playing to my comfort zone of writing of course!

Other ideas?


Posted by Anonymous on 19 May 2010

Pingback from  lessons learned quotes | LESSONS

Posted by Glenn Berry on 20 May 2010

If you have a netbook, it it pretty easy to carry it around, and live tweet during keynotes and interesting sessions. The Wifi was pretty miserable at PDC in Los Angeles, but hopefully TechEd will be better. Have fun!

Posted by jcrawf02 on 20 May 2010

re:interviews - are you good cop, or bad cop? Or bipolar?

Posted by Andy Warren on 21 May 2010

Haven't found a netbook that had a keyboard I liked, I'll just carry my E6500 and try not to get tired of it.

Think I'm going for good cop:-)

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