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Business Cards – Again

I posted some thoughts on business cards awhile back, had used up the ones I had and was time to get some more, especially with the PASS Summit coming up and a greater emphasis on networking. I’m breaking with tradition, sorta, this time!

First, I decided to order some cards from Moo.com. I ordered the mini-Moo, $20 for 100 of them. Not cheap, but the interesting part is that you can customize the back of each card. If you want, you can do 100 different images or messages. Makes sense it that it doesn’t cost them any to print various images, the customer is doing the work! On the ‘front’ side I went with my name, email address, and LinkedIn URL, plus a short tag line. No phone no address. On the back, with more time I might (might!) have done something fancier, but instead I opted to create 20 different ‘backs’, each a quote about time management or leadership in assorted fonts and patterns. Took maybe 15 minutes to do it, UI is very usable. Got the cards, they are small – will that both people? Will the quote on the other side make me more memorable? At worst I tried something new.

On the traditional side I ordered 500 plain-ish cards with logo, my name, email, LinkedIn info – skipping address and phone. Does it matter? We shall see. I looked at few places and business cards are definitely a hot market, everyone selling them, everyone upselling stuff like crazy. Better paper – more money. Upload an image – more money. Custom two sides – more money. It’s easy to do something and have a set of $50 business cards. Of course I spent that much at Moo, but for plain cards…just seems excessive. Finally used 123Print.com, still $28. Still too much I think, but it went from fun to a pain in about 9 minutes.

So I don’t yet, did I waste time, or give myself a bit of an edge? Or both! I’m going to try both sets and try to watch reactions, see if anything seems to work or not work.


I'm Andy Warren, currently a SQL Server trainer with End to End Training. Over the past few years I've been a developer, DBA, and IT Director. I was one of the original founders of SQLServerCentral.com and helped grow that community from zero to about 300k members before deciding to move on to other ventures.


Posted by Steve Jones on 26 October 2009

Are we going to see the quotes you picked?

That's a great idea, and one where someone is taking advantage of technology to allow a more custom product.

Posted by leisasmith887 on 26 October 2009

If you’re looking for business cards, PrintsMadeEasy.com is giving away 100 Free Business Cards without their ad on the card.  Just go here: www.printsmadeeasy.com/log.php  The easy to use customization tool allows you to upload your own photos or edit one of their templates.  High quality, fast shipping, and great customer service.  Advertise your business efficiently!

Posted by Andy Warren on 27 October 2009

If I give you one of my cards? I don't see a way to share/edit my design, just re-order, seems like a feature they should have!

Posted by Jeremiah Peschka on 29 October 2009

I used 4by6.com for my cards. You do have to make everything yourself locally using something like PhotoShop, Illustrator, Gimp, Inkscape, or whatever. But the end result is really nice. I get a lot of compliments on the cards. The downside: it's hugely expensive in comparison to what you're doing. The upside: the cards are beautiful.

Posted by Andy Warren on 29 October 2009

The digital prices didn't seem horrible, but definitely not cheap. I'm looking forward to seeing them!

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