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PASS Summit Early Bird Registration Ends Tomorrow - Why it Matters

I serve on the PASS Board of Directors, but this post reflects my personal views and not an official PASS position.

One of the things that has always interested/amazed me is how many people wait until the last minute to register for PASS, and that wait typically results in spending an additional $500-$1000 more than you needed to. Early bird registration is $1195, and that's an entirely reasonable cost for any conference, and what you save by getting the early bird rate would cover most of your travel expenses.

So why do people wait?

One big reason I've heard is that they are unsure of their schedule and what will be going on at work. I know work can present challenges, but if you asked to schedule vacation right now for November would it be approved? If so, how's that different from scheduling training? Both require checking for existing conflicts and figuring out who will cover for you while you're gone. One thing to note is that PASS allows transfer of the registration without penalty, so you can register the most likely person to attend and if things change, send someone else from your team, or maybe your manager!

Another reason is money. Businesses like to procrastinate on spend, but that's not always good stewardship of money. Why spend $500+ more than was needed to delay the decision a couple months? If the money just isn't there yet that makes sense, but more often it's just a tradition of let's wait and see. Not only does that increase your cost to attend, it decreases your ability to save money on hotel and airfare by starting to look well in advance.

From an attendee perspective the first and most important battle to win is that you need training and that you think the Summit best fits your needs. Part of a strategy of winning that discussion is to show your employer that traveling to training is possible and that you are looking at ways to get the training you need at the lowest cost to the company. If the company just insists on waiting there's not much you can do, but seriously, doesn't it make sense to register early in most cases? Not all, but most?


I'm Andy Warren, currently a SQL Server trainer with End to End Training. Over the past few years I've been a developer, DBA, and IT Director. I was one of the original founders of SQLServerCentral.com and helped grow that community from zero to about 300k members before deciding to move on to other ventures.


Posted by Steve Jones on 30 April 2009

It's an interesting debate to have. I think many businesses would rather delay this because the $500 isn't a big deal to them in a training budget, and there isn't significant savings from waiting until 2 months out instead of 6 months.

Or is there?

If you book 2 people, the savings pay for a 3rd. Not sure how many companies would send 3, but that's not a bad savings, especially as you can get a good bang for the buck in goodwill with your employees.

I kind of feel like you in that each person in the business should steward the money like their own. If they can save, they should. Especially as you could book the training/conference for yourself, and then transfer that at a later date to someone else.

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